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BUSINESS & CELEBRITIES MONTHLY PR SERVICE OFFER:
- Brand Reputation & Protection
- Social Media Comment Handling
- Response plan creation
- PR Campaign Measurement
- Monthly Reports
- Brand Identity
- Public Relations & Communication
- PR Culture Development
- Campaign & Corporate Design Planning
- Visualization & Design
- Coherent PR Strategy
- Relevant PR Campaign
- Reputation management
- Your Point of Differentiation
- Socializing PR Campaign
- Organization Culture Change Support
- One Live Training for all team
- Social Media Management
- Celebrity PR Management
- Brand Awareness Creation
- Article & Content Writing for Social Media
- Press Release Writing & Distribution Service
- PR Strategy Updates
- Marketing & Ads Management
- Social Marketing
- Digital marketing
- Communication Strategy Development
- Media Strategy Development
Order your professional content writing and promotional public relations (PR) content for social media, blogs, websites, and other marketing purposes. Create your own websites and blogs.
INMILLHOUSE PR REPUTATION MANAGEMENT
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Reputation management (sometimes referred to as rep management, online reputation management or ORM) is the practice of attempting to shape public perception of a person or organization by influencing online information about that entity.
Reputation management refers to the influencing and controlling of an individual's or group's reputation. Originally a public relations term, the growth of the internet and social media, along with reputation management companies, have made search results a core part of an individual's or group's reputation.
Like it or not, at one point or another you'll have to deal with a negative customer comment that's been published online - so how do you deal is directly affecting your future customers. Trust your reputation management to professionals. Inmillhouse PR agency can handle this and many other your queries.
Social media management
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Social media management is the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms, like Facebook, Instagram, and Twitter
MEDIA MONITORING
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Media monitoring is the activity of monitoring the output of the print, online and broadcast media. It can be conducted for a variety of reasons, including political, commercial, scientific, and so on.
Alternatively for these monitoring services we as well provide following services:
- Press clipping service or agency
- Media cutting service or agency
- Information logistics service
- Media intelligence
- Media information services
A media monitoring service, a press clipping service or a clipping service as known in earlier times, provides clients with copies of media content, which is of specific interest to them and subject to changing demand; what they provide may include documentation, content, analysis, or editorial opinion, specifically or widely. We provide these services to specialize your coverage by subject, industry, size, geography, publication, journalist, or editor. Though media monitoring is generally used for capturing content or editorial opinion, it also may be used to capture advertising content.
Media monitoring services have been variously termed over time, as new players entered the market, new forms of media were created, and as new uses from available content developed. An existing group may provide such a monitoring service, as it relates to their main purpose, while a monitoring agency generally provides such as their main business.
ORGANIZATION STRATEGIC VISION AND WHY IT'S NEEDED
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Let InMillhouse work out your companies strategic public relations vision! The strategic vision provides an overview of where you want to be at in a specific time in the future. It helps provide an overarching principle(s) for all the detail contained in later sections. The strategic vision can be short or long term, depending on the type and duration of the project being proposed. We will help also your vision place into a plan!
Strategic planning is an organizational management activity that is used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes/results, and assess and adjust the organization's culture and encourage behavior towards necessity of public relations.
SOCIAL MEDIA COMMENT HANDLING
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Social media gives companies direct, unmediated access to prospects and customers. It encourages dialogue and allows businesses to demonstrate how responsive they can be. But it’s not perfect. Things go wrong – a substandard product, a service disruption, a mishandled customer. Then social media can open up businesses to a world of criticism. And sometimes, the criticism isn’t even based on facts – just a consumer with a grudge (and, now, a voice). So what do you do about negative comments in social forums?
For most companies, most of the time, social media offers a way to engage positively with customers and prospects. But, as in the offline world, you should be prepared to deal with unhappy customers on a regular basis. The good news is that by treating them right and following through on your promises, it is entirely possible to convert them into good, long-term advocates for your brand - so their amplified social voice will work in your favour again.
CRISIS PUBLIC RELATIONS MANAGEMENT
During a public relations crisis, your company may need to monitor employee communications for several reasons. For example, to investigate potentially inappropriate behavior, you may need to review e-mails that employees have sent on company computers or servers. You also may need to view public social media postings, in order to gauge morale, monitor public opinion, or determine what improvements or responses to implement. (Depending on your size, you may find it worthwhile to designate an official or entire team to proactively monitor social media and other non-private information, to help get out in front of any developing issues.)
Although employees sometimes have a legal right to disclose certain information outside a company, companies have broad flexibility to prevent employees from also concealing that information from the company itself. For example, even if an employee has a right to publicize harassment on Twitter, the employee typically cannot ignore a company policy that requires the employee to report the conduct to a supervisor as soon as possible. Likewise, even if an employee may report a safety issue to OSHA, that does not excuse the employee from failing to report the issue to her manager. Thus, a company can manage problematic communications by requiring employees to report them internally as well, which then allows the company to promptly address them. (There are small exceptions to this concept, however, such as that an employer may not require employees to report some types of union organizing activities.)
To maximize your ability to get out in front of developing issues, it is essential to maintain policies that clearly instruct employees how to report complaints, concerns, or other issues you may want to address. At a minimum, a company should require employees to notify a designated official about safety concerns, any potential harassment or other discrimination and any other potentially unlawful conduct that comes to the employees’ attention. (Of course, the company should think strategically about who it assigns to receive these reports.) If an employer fails to clearly identify employees’ duties in these situations, that might prompt an employee to publicize a situation without ever giving the company a chance to address it.
CELEBRITY PUBLIC RELATION MANAGEMENT
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With the client’s success and development at the forefront, InMillhouse PR Agency creates a strategic road-map for each client, passionately explores the persons itself, industry competitors and, most importantly, the target demographic and desired clientele of the reputation impact.
From this point, InMillhouse PR Agency is able to strongly identify with the industry you are working with – understanding what makes you tick, what drives you to meet your goals, what your unique touch-points are and what is the best PR and marketing execution in order to reach your goals. This allows InMillhouse PR Agency to create exclusive communication plan that resonate and engage.
Whether you are seeking a short or long-term PR campaign or movement, InMillhouse PR Agency are here to help. With an experienced and passionate team, quality service, original ideas and valuable contacts, InMillhouse PR Agency are sure to position you and your business a step ahead.
Social & Search Engine Advertisement Management
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Creating and implementing social media and search engine like google ads is an integral part of answering what is social media management. Though there is plenty of work that you can do to connect with your leads through organic social content, social media advertising complements this organic activity by allowing you to target specific audiences and improve visibility.
For example, posting ads on Facebook can help drive more revenue for your business as it allows you to reach new leads who are similar to your best customers. These are individuals who may have never encountered your brand or site in the past, but are encouraged to visit after seeing relevant content from your Facebook ad.
Ads like these can be used to target consumers who are most likely to be interested in your products or services. Find out more how InMillhouse PR Agency can help you drive more clients to your business!
SOCIAL MARKETING
Before you can begin putting together a game plan for social media management, you will need to consider what the best social media platforms are for your business. Here’s a brief overview of the different platforms and what benefits they can provide your business:
- Facebook – has nearly 2.7 billion monthly active users who come from diverse backgrounds. There is also a nice balance of genders and age groups when it comes to Facebook’s user-base. This makes it a great social platform for businesses that are trying to reach a wider audience.
- Instagram – is a great social media channel for brands that create a lot of visual content. Instagram’s audience tends to be on the younger side with more female users than male users. This can be a great platform for businesses selling products or services related to fashion, lifestyle, art, or other visual-focused industries.
- Twitter – has 321 million active users worldwide and tends to be where users go for news and trends. This platform is ideal for brands that want to join a conversation about trending topics in their industry. It’s also a great place to share content with influencers and other individuals who might find your brand valuable
- LinkedIn – is the social media platform for B2B brands that are targeting businesses in different industries. With LinkedIn, you can find, interact, and share content with people based on the company type, industry, or job title.
- YouTube – has become the second largest search engine in the world, second only to Google. You can upload your video content to this channel to help engage and connect with your audience. With unlimited video hosting, your business can post as much video content as you want and share through other channels.
- Pinterest – is another great channel for sharing image-focused content. This has become a must for consumers who are interested in DIY, crafts, home improvement, nutrition, fitness, fashion, and more. If your brand sells a product or service that lends well to imagery, then Pinterest may be worthwhile.
MEDIA STRATEGY DEVELOPMENT
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Developing a social media strategy is an important part of making sure that each of your campaigns is helping you get closer to meeting your marketing goals. After you have decided which channels you plan to use, you’ll need to consider how often you plan to post and what types of content you will post.
Start by considering what you know about your audience. What type of content do they like best? Develop content that’s engaging but also speaks to their needs and challenges. If you need help getting started, check out these social media marketing ideas.
You should also consider how you plan to make engagement and response a consistent part of your social media management. Do you plan to reach out to fans and followers and start a conversation? How often will you respond to questions and concerns posted to your page? Do you plan to use contests to engage your audience? All of this should be somewhere in your social media strategy.
Creating a Social Media Schedule
When it comes to social media management, consistency is key. You see, no two businesses are alike. Therefore, you can’t expect the same results for every business who has implemented the same approach in posting on social media channels. However, whatever frequency or time of posting that you choose to do, you have to do it consistently.
If you want to keep customers engaged and grow your following on these channels, you’ll need to consistently post quality content. The only way to do this is to create a social media schedule that details when and what you’re going to post on which channels.
Creating an editorial calendar for your social media management is a good way to keep your business on track when it comes to a social media schedule. You can customize this editorial calendar in a way that works for your business. Just be sure to include basic information like the posting date, content, and any link or image.
ARTICLE & CONTENT WRITING FOR SOCIAL MEDIA
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A big part of social media management is creating and publishing social media content across your company’s profiles. This involves not only writing copy but also developing creative in the form of images or video. In addition to their own content, many businesses will also share curated content from third-party sources on relevant topics.
This aspect of social media management requires you to have an in-depth understanding of both the social media platforms and your audience. You need to know what the best practices are for creating content on the channel. But you will also need to know what type of content and topics appeal most to your target audience.